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Defendo (Heat Protectant) Ideal for thermal protection.
XTRAORDINHAIR contains 10 restructuring actions that benefit your hair.
All colors naturally lose their luminosity with time and washes. RIFLESSI brightens highlights between dyeing at the salon, adding light and splendor.
In 1989, IT&LY Hairfashion N.A., Inc. began its mission to create a company that would manufacture and distribute the finest quality, professional haircolor products.
IT&LY Hairfashion products would include complete haircolor systems from the initial cut & color to unique after-color products that would be guaranteed to extend the "just colored" look, feel and condition of your clients' hair.
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